According to The Competitive Advantage Ezine, teens don’t talk, they blog. And while teens do shop and read online, their greatest use of the Web is communication.
Instead of chatting on the phone for hours on end as their parents did, teens now frequent chat rooms and message boards that link them to Web sites where they can enjoy the company of like-minded souls.
What do they “talk” about? School, music, entertainment, hobbies, hopes, dreams and fears are the top topics at teen spots MySpace and Xanga.
So, if your company want to reach out to teenagers, take it to the blogosphere.