Affiliate Blogging

Blog Development, Blogging Strategies

As some of you may already know, ContentRobot is heading to Las Vegas next in February to speak at Affiliate Summit. Today we’d like to announce a month-long experiment: the development of our own affiliate-centric blog. But here’s the fun part, we’ll let you in on what we’ve learned along the way, including: our approach … Read More

Building the Timex Business Blog: The Design

Blog Development, Case Studies, Timex

This is the final post in our series about building the Timex athlete blog. Today we want to focus on the blog’s design. Business blogs should strive to have their own look-and-feel, yet they should be obviously branded (with the company logo, colors, etc.) and integrated into the rest of the company’s marketing materials. For … Read More

Building the Timex Business Blog: Blogging Policies

Blog Development, Case Studies, Timex

Today we step back from the actual blog building and concentrate on developing a Blogging Policy Document for Timex’s athlete blog. ContentRobot discusssed the importance of developing such policies in a previous post. While, we won’t reveal its actual contents here, we’ll share some of the thought behind creating the policies. Open Communication Company management … Read More

Add a Tag Cloud to Your Blog – It’s Easy!

Blog Design, Blog Development

Tag clouds visually depict the contents of a web site or blog. The first tag cloud appeared on Flickr (the photo sharing site) and was based on Jim Flanagan’s Search Referral Zeitgeist, which visualized web site referrers. These weighted lists show the most popular categorizes in an emphasized manner while displaying them alphabetically. Larger fonts … Read More