Chris Garrett wrote in his story the ways How Could Bad Blogging Hurt Your Company today. He made these five great points: Saying Something Damaging Because internet news travels at light speed, provides its own evidence, and is hard to erase, it can be devastating to your reputation. Be sure to be aware of potential … Read More
Blogging
Blogging is All About … Writing
When you think about it, blogging is really just writing. But writing for the web is different than writing books, brochures, or even email. Here are 5 tips to get you thinking about how to blog (er, write) better. Tip 1: Get to the Point Because you have less than a second to capture your … Read More
Business Blogging Discussion with Ted Demopoulos
ContentRobot has been attending the virtual tradeshow eComXpo this week. Today, we sat in on a discussion about business blogging, led by Ted Demopoulos, an early blog pioneer. Below we share some of the interesting comments he had on various topics surrounding blogging (noted some have been edited for clarity, grammar, and/or typos). What is … Read More
5 Ways to Be Good to Your Blog So Your Blog Will Be Good to You
As we head into the final quarter of 2007, we offer a variety of ways to get your blog noticed. 1. Start with a Great Design Your mother was right — first impressions do count. An eye-catching professional design will go a long way toward: Showing you are serious about your blog (and care about … Read More
Marketing on Blogs
Seth Godin’s blog has a nifty post today about Push and Pull. Basically, it describes how RSS feeds offer push marketing on blogs. By encouraging visitors to subscribe to your blog, each post is then “pushed” to them. No longer are they required to hunt (or pull) for this information daily because it shows up … Read More
What Should You Blog About?
Lately, our clients have been asking us what makes up a good blog post and how can they get some inspiration for creating interesting and relevant content. What is Good Content? What is going on in your industry right now? Look for interviews given by leaders, tips, opinion pieces, research, news, and posts from bloggers. … Read More
Synovate Survey: More Women Blog Than Men
With the rise of blog and its popularity, occasionally A-listers would ask, “Where are all the women bloggers?” Looks like the answer is,” they’ve finally arrived.” According to a survey done by Synovate: … 80% of Americans know what a blog is, 50% regularly visit blogs, and 8% publish their own blog … more women … Read More
How Social is Your Blog?
By their very nature, blogs are the building blocks of Web 2.0. For those of you who don’t know, the term Web 2.0 was coined by Tim O’Reilly back in 2003, and is defined by wikipedia as: … a perceived second generation of web-based communities and hosted services — such as social-networking sites, wikis and … Read More