Recently, guru Seth Godin published 54 Ways to Get Traffic to Your Site. ContentRobot offers some of the best ones that apply to business blogging.
- Use lists.
- Be topical… write posts that need to be read right now.
- Be timeless… write posts that will be readable in a year.
- Coin a term or two.
- Edit yourself. Ruthlessly.
- Write stuff that people want to read and share.
- Share your expertise generously so people recognize it and depend on you.
- Point to useful but little-known resources.
- Encourage your readers to subscribe by RSS.
- Teach. Share knowledge freely. Don’t hold back anything.
- Answer your email promptly, especially the ones looking for guidance.
- Give credit to those that inspired, it makes your writing more useful.
- Give away your wisdom mostly for FREE.
- Have a plan to leverage all kinds of new media to drive traffic to your blog.
- Be patient.