Do you think about how you title your blog posts? If not, you should. If you've ever picked up a book or magazine, you scan the titles for something interesting to read. Well, it's the same with your blog post titles. More than just an attention-grabbing tactic, good titles are important because: Search Engines Results […]

NewsGator is another popular and free news reader (although you can sign up for more premium services). Sign up Access NewsGator here. Click on the "Sign Up" button on the home page. Enter a username, password, first name, last name, and email address. Also, click the checkbox to agree to the Terms of Service and […]

Register with My Yahoo! Go to My Yahoo!. Click the "Sign Up" link in the top left corner. (If you already have a Yahoo account click "Sign In" and skip to the "Adding a Feed to My Yahoo! using the + My Yahoo! Button" section below.) At the next screen, click on your interests, then […]

Signing up with Bloglines is free and easy - only an email address and password are required. How to Register with Bloglines Go to www.bloglines.com. Click on the Sign up now link. Enter your email address and a password. (Make sure that you type in a correct email address as they will send you an […]

Subscribing to News Feeds Have you ever seen icons but didn’t know what they were all about? These point to XML (Extensible Markup Language), or special Web coding for RSS (Really Simple Syndication) that describes a new type of Web information called a "news feed." Essentially, these feeds contain a summary and links of any […]

So, what does it mean for marketing in a Web 2.0 world? Market Drivers of Web 2.0 More people are getting online for a wide variety of tasks, including shopping-related activites. Broadband access has become mainstream and ubiquitous, and people are using the Internet more and more for even small tasks (even on different devices). […]

One of the most highly touted features of the Web 2.0 era is the rise of blogging. Personal home pages, personal diaries, and personal opinion, have been around since the early days of the web, so what is the fuss all about? RSS Extends Web Page Viewing Away from the Browsers It used to be […]

So what tools and technologies make Web 2.0 possible? With a little bit of help from the Wikipedia, here are the terms and their definitions. Social software Social software enables people to collaborate through computer-mediated communication and to form online communities. It can encompass older media such as mailing lists and Usenet, but more recently […]