Next decision: what blogging platform would be best? Recently, ContentRobot performed a head-to-head test of 2 popular software options – WordPress and Drupal. Since Timex has its own servers, hosting either of these platforms is a viable choice (among others out there). In any case, these platforms are both open source and free – we … Read More
Blogging
Building the Timex Business Blog: The Domain Name
One of the first considerations for our Timex Athlete blog was: what domain name would we use? The Current Domain Situation Timex already has its own servers and domain at www.timex.com. This is a good start because it is always preferable to have your own domain name for your business blog. Not only does it … Read More
Friends Don’t Let Friends Blog Alone
ContentRobot wanted to be a part of Darren Rowses’ ProBlogger Group Writing Project. While much of the ProBlogger readership seems to be blogging solo, ContentRobot writes and manage our blogs together. What effective habits does the ContentRobot team have? One of our strongest assets is the fact that we are a true team, passionate and … Read More
5 Reasons Why Blogging is Catching On
Why is blogging and other forms of new media becoming more and more popular? 1. We want to participate Generally, we’ve been led by the hand by “experts” and reporters who present us with the news and other knowledge – and we passively consumed what they said. Today, not only do we want the latest information given to us, but we … Read More
Keeping Blogging and Maintain Momentum
Problogger has written a great post on why blog projects might lose steam after running for a while. Don’t let this happen to you! You bit off more than they can chew Did you start multiple blogs that the same time and find you can’t maintain them? Or did you pick a topic that is … Read More
What Tom Peters Says About Blogging
ContentRobot found this bit of inspiration at Tom Peters most interesting blog. This is #39 of his 100 Success Tips: Blog As If Your Life Depended On It! Blogging, I firmly believe, is the premier emergent marketing-brandbuilding-lovemarkcreating tool of our times! It is the premier way to have intimate-engaging-informative-WOWing “conversations” with Clients and prospects! This … Read More
3 Business Blog No-Nos
When you are business blogging, you should do many things — except maybe these three … NO-NO #1: Talk about your blog more than you talk about your business. Perhaps you really do have a state-of-the-art corporate blog – great! But guess what? Most of your visitors won’t care. It’s better to keep the focus … Read More
Need Another Reason to Blog? Because it’s Fun!
Found this gem post on the Scobelizer blog today: Kid says blogging better than firetrucks Earthlink held a “take your child to work day” last week and Staff Engineer Josh Kleinpeter wrote his experiences about when it was his turn to teach kids how to blog – after thinking that the tour of the firetruck … Read More